VMMAF - VIMMA Signed a strategic cooperation agreement with TikTok

The partnership between VMMAF, VIMMA and TikTok will give TikTok users the opportunity to access exciting martial arts tournaments from VIMMA right on the platform.

The Signing Ceremony took place successfully under the witness of all parties

The signing ceremony of strategic cooperation in the fields of content and telecommunications will aim to promote the exploitation and promotion of quality content to a large audience, especially young audiences.

Featured excerpts and live streams will be continuously posted on VIMMA's official accounts or content creators in VIMMA's network on TikTok. Users will experience a store of quality, rich and copyrighted content, continuously updated on the platforms of the two units. In 2024, TikTok will also open an Event Promotion Page and create hashtag challenges related to VMMAF and VIMMA campaigns to attract interest and community.

Enjoy community creativity. At these hashtags, TikTok users can participate by posting videos of their own creation, suitable to the topic and challenge requirements.

Representatives of the two sides successfully cooperated

Mr. Mai Thanh Ba - General Secretary of Vietnam Mixed Martial Arts Federation said: "The Federation understands the importance of communication work in sports development, especially new sports in Vietnam such as MMA. The federation appreciates the cooperation between VIMMA and TikTtok in bringing the images of the tournament, fighters and MMA-related activities closer to the masses."

Sharing about this cooperation, Mr. Vu Hai Quan - Director of Vietnam General Martial Arts Joint Stock Company said: "VIMMA is a pioneer in organizing professional combat sports events, specifically MMA. VIMMA understands the mission and responsibility in making the professional MMA image an indispensable part of culture and sports in Vietnam. I understand that TikTok is the leading platform in communicating and promoting extremely diverse, rich and good quality content, especially sports, to audiences. I hope the cooperation between VIMMA and TikTok is a good opportunity to bring MMA closer and closer to the audience, contributing to the growing and widespread development of mixed martial arts in Vietnam."

Speaking about common values, Mr. Nicholas Pham - Director of TikTok Vietnam Operations said: "Strategic cooperation with Vietnam Mixed Martial Arts Federation and Vietnam Mixed Martial Arts Joint Stock Company will bring providing TikTok users with unique content from VIMMA's rich content store. We want to create opportunities for content providers like VIMMA to exploit the creative power of the TikTok community, creating positive and widespread content."